Take a free practice interview

  • Practice answering questions and get real feedback to improve
  • Get job-specific questions at the company you want
  • 95% say this improved their performance

Uncover the Art of Building and Maintaining Client Relationships in Sales

This question is crucial because it assesses your ability to foster meaningful connections with clients. Building relationships increases sales and enhances the client experience.

What is the hiring manager looking for?

The hiring manager wants to know your approach to establishing and nurturing positive client interactions. They are looking for evidence of active listening, empathy, problem-solving skills, and the ability to go above and beyond. They also want to see evidence that you prioritize building long-term relationships over short-term gains.

How to structure your answer

You can use the SAR (Situation, Action, Result) method to answer this:
– Situation: Describe a specific instance when you had to build a relationship with a client.
– Action: Explain the strategies and techniques you used to connect with the client and gain their trust.
– Result: Share the positive outcomes of your efforts, such as increased sales, improved customer satisfaction, or a lasting business partnership.

Tips to answer this interview question

Tips:
– Focus on active listening and understanding the client’s needs.
– Be genuine and authentic in your interactions.
– Go the extra mile to exceed client expectations.
– Seek feedback and continuously improve your approach.
Things to avoid:
– Don’t be pushy or overly aggressive.
– Don’t focus solely on making a sale.
– Don’t ignore client concerns or dismiss their feedback.

Example interview answers to this question

Sample Answers:
1. “In my previous role, I had a client who was initially hesitant to work with me. I took the time to listen to their concerns and understand their pain points. By showing empathy and addressing their doubts, I was able to build trust and establish a strong rapport. This resulted in a successful business partnership that lasted for several years.”
– This answer emphasizes the importance of active listening, empathy, and building a foundation of trust. It also highlights the long-term benefits of nurturing client relationships.
2. “In a challenging sales situation, I maintained a positive attitude and worked tirelessly to find a solution that met the client’s needs. I went above and beyond by researching their industry and competitors to provide tailored recommendations. This dedication resulted in not only closing the deal but also earning the client’s loyalty and referrals.”
– This answer demonstrates problem-solving skills, dedication to customer satisfaction, and the ability to go the extra mile. It also highlights the importance of building relationships based on value and expertise.
3. “I regularly seek feedback from my clients to understand their evolving needs and preferences. By incorporating their insights, I am able to continuously improve my approach and provide them with exceptional service. This proactive approach has led to increased client satisfaction and retention.”
– This answer emphasizes the importance of active listening, seeking feedback, and continuously improving one’s approach. It demonstrates a commitment to building long-term relationships based on ongoing communication and adaptation.

Like a phone call interview – with your own AI interview coach.

Enter job title and company

Practice effectively for your dream job.

Get asked job-specific questions

Your AI interview coach will speak and ask you questions.

Speak back and view private feedback

Your coach will listen to you speak and reply with follow-up questions and private feedback.

Interview Feedback

Improve from real feedback

Frustrated by never hearing feedback from your interviews? We get it. Interview Smile is your way to get real feedback on how you did and to help you answer questions better. Come into your next job interview empowered with superhuman interview readiness.

Go from nervous to confident

Practice with your AI coach as much as you want to calm your interview nerves. Hone your pitch and boost your confidence with Interview Smile.

Interview Practice